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Book synopsis

The present business model is broken. There's too much talk and very little action. In business, you can only excel if you create a win-win situation. Actions based on universal human values are optimal to all aspects of business, not least higher profits. Adaptive Resilience makes the point that how you get there is as the end result. The aim of the game is to create a sustainable digital future.Santacaterina proposes a new methodology: Adaptive Resilience. It is a new growth paradigm, a new way of thinking, being and doing "good" business. It will help business leaders and the wider community gain further insights. And help them create a trust-worthy roadmap, to transform their businesses from the inside-out. The book will offer a compelling blueprint for the future-fit enterprise.

Book details

Book category Books in German Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Werbung, Marketing

• Full title: Adaptive Resilience
• Language: English
• Binding: Hardback
• Number of pages: 256
• EAN: 9781119898184
• ISBN: 1119898188
• ID: 38880795
• Publisher: John Wiley & Sons Inc
• Dimensions: 229 × 152 mm
• Date of publishing: 25. May 2023

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