Accounting for Marketing / Najlacnejšie knihy
Accounting for Marketing

Code: 03206576

Accounting for Marketing

by Richard M.S. Wilson

This text shows how management accounting can play a valuable role in the control of marketing activities and highlights thinking in strategic management accounting. It also highlights the possible problems of accounting for marke ... more

45.70 €

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Book synopsis

This text shows how management accounting can play a valuable role in the control of marketing activities and highlights thinking in strategic management accounting. It also highlights the possible problems of accounting for marketing, and offers suggestions on how to overcome them.

Book details

Book category Books in English Economics, finance, business & management Finance & accounting Accounting

45.70 €

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