Code: 14277943
This updated and revised second edition of the accessible, practice-oriented guide gives readers a compact and step-by-step introduction to the most important quantitative market research techniques, as well as how to use and anal ... more
64.15 €
RRP: 67.33 €
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This updated and revised second edition of the accessible, practice-oriented guide gives readers a compact and step-by-step introduction to the most important quantitative market research techniques, as well as how to use and analyze them in SPSS.
Book category Books in English Economics, finance, business & management Economics Econometrics
64.15 €
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