Code: 22559000
Copywriter's Handbook, The (4th Edition)
by Robert W. Bly
The classic guide to copywriting, now in an entirely updated fourth editionThis is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . ... more
- Language:
English - Binding: Paperback
- Number of pages: 496
Publisher: St Martin's Press, 2020
- More about this
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More about Copywriter's Handbook, The (4th Edition)
Book synopsis
The classic guide to copywriting, now in an entirely updated fourth editionThis is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . .
Book details
17.80 €
- Full title: Copywriter's Handbook, The (4th Edition)
- Subtitle: A Step-By-Step Guide to Writing Copy That Sells
- Author: Robert W. Bly
- Language: English
- Binding: Paperback
- Number of pages: 496
- EAN: 9781250238016
- ISBN: 1250238013
- ID: 22559000
- Publisher: St Martin's Press
- Weight: 422 g
- Dimensions: 141 × 209 × 35 mm
- Date of publishing: 07. April 2020
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