Code: 04237999
Competition Demystified
by Bruce Greenwald
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia ... more
- Language:
English - Binding: Paperback
- Number of pages: 416
Publisher: Penguin Putnam Inc, 2007
- More about this
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Book synopsis
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwal
Book details
Book category Books in English Economics, finance, business & management Business & management
17.08 €
- Full title: Competition Demystified
- Author: Bruce Greenwald
- Language: English
- Binding: Paperback
- Number of pages: 416
- EAN: 9781591841807
- ISBN: 1591841801
- ID: 04237999
- Publisher: Penguin Putnam Inc
- Weight: 378 g
- Dimensions: 213 × 141 × 23 mm
- Date of publishing: 28. August 2007
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