Kód: 01663265
This book focuses strategic and operative aspects of corporations striving for sustainability. The book starts with an overview of the strategic dimension. It then covers marketing and new product development as well as the proces ... celý popis
162.74 €
Bežne: 167.22 €
Ušetríte 4.49 €
Nákupom získate 408 bodov
This book focuses strategic and operative aspects of corporations striving for sustainability. The book starts with an overview of the strategic dimension. It then covers marketing and new product development as well as the process side, including operations and supply chain management. The final chapters deal with the accounting and reporting of sustainability. The book is written by well known researchers and academic teachers from Italy, USA and UK.
Zaradenie knihy Książki po angielsku Economics, finance, business & management Business & management Business & the environment, ???Green’ approaches to business
162.74 €
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