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Opis

"Treadwell & Treadwell's Student Workbook" gives students the opportunity to put their learning into practice. This workbook introduces four fictional clients, two of them new, for which students may 'work' as they complete assignments. These clients include both commercial and non-profit organizations. A new 'Research' section bridges the gap between clients and the real world of the student's college city or region so that clients can be 'localized' to the student's area. This will also be useful for faculty who choose to assign actual or other fictional clients.

Szczegóły książki

Kategoria Books in English Economics, finance, business & management Business & management Sales & marketing

• Pełny tytuł: Student Workbook for Public Relations Writing
• Podtytuł: Principles in Practice
• Autor: Donald F. Treadwell, Jill Treadwell
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 162
• EAN: 9781412914444
• ID: 04784970
• Wydawca: Sage Publications
• Waga: 413 g
• Wymiary: 276 × 218 × 9 mm
• Data wydania: 29. September 2005

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